{"id":4775,"date":"2002-02-12T16:21:21","date_gmt":"2002-02-12T07:21:21","guid":{"rendered":"http:\/\/zyxyz.co.jp\/?p=4775"},"modified":"2014-08-12T11:00:34","modified_gmt":"2014-08-12T02:00:34","slug":"naming-hassouhou","status":"publish","type":"post","link":"http:\/\/zyxyz.co.jp\/en\/news\/naming-hassouhou\/","title":{"rendered":"Naming Hassou-hou (The method of idea for Naming) was published in Nikkei Bunko"},"content":{"rendered":"<p>On 12th February 2002, \u201c<a href=\"\/en\/books\/naming-hassouhou\/\">Naming Hassou-hou (The method of idea for Naming)<\/a>\u201d written by Keiko Yokoi was published in Nikkei Bunko from Nikkei Publishing Inc.<\/p>\n<p>It was written clearly to understand about the method of idea for Naming with many concrete examples, and a lot of elements which is the hint for Naming are in it.<\/p>\n<p>We hope this book can help your Naming Creation which is the first step of Brand Strategy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On 12th February 2002, \u201cNaming Hassou-hou (The method of idea for Naming)\u201d written by Keiko Yokoi was publishe &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_locale":"en_US","_original_post":"1297","footnotes":""},"categories":[2],"tags":[],"class_list":["post-4775","post","type-post","status-publish","format-standard","hentry","category-news","en-US"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/posts\/4775"}],"collection":[{"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/comments?post=4775"}],"version-history":[{"count":1,"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/posts\/4775\/revisions"}],"predecessor-version":[{"id":4776,"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/posts\/4775\/revisions\/4776"}],"wp:attachment":[{"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/media?parent=4775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/categories?post=4775"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/zyxyz.co.jp\/wp-json\/wp\/v2\/tags?post=4775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}