News

Attended the establishment general meeting for “CHAdeMO conference”

March 15, 2010

On 15th March, Establishment General Meeting for “CHAdeMO conference” was held at Cerulean Tower T …

Contributed to “Sendenkaigi”

September 1, 2008

Our Representative Keiko Yokoi contributed an article “What is the Naming that has the power to move the marke …

SIGMAXYZ CEO Mr. Hideki Kurashige writes about naming process on his “CEO Diary”

August 22, 2008

Details of the decision for Naming “SIGMAXYZ” which we took part in that development was introduce …

Grand prize on Readers’ Choice Award for Naming by the Nikkan Kogyo Shimbun

March 5, 2008

“A-La-Uno”, one of our brand-naming work, won the grand prize on Readers’ Choice Award.

“Nikkei Business Associe”

September 4, 2007

Featured article “Let the name have double, triple meanings”.

Interviewed by “Gainer” magazine

October 10, 2006

It was for featured article “What is the brand name which hits?”.

Interviewed by “Koken Report” by Nikkei Advertising Research Institute

November 1, 2005

Interview article “-Key Person- With the free idea, inspire the words with the spirit, and produce the topical …

“NEW An 8-Language Wordbook For Name-creation” was published

September 10, 2005

It’s a multilingual language dictionary which can be looked up a word with 7 foreign languages.

Interviewed by Nikkei Industry Newspaper

August 5, 2005

Interviewed article by Nikkei Industry Newspaper was published.

“The method of idea for Naming (Korean Version)” was published

June 4, 2005

In June 2005, “The method of idea for Naming (Korean Version)” written by Keiko Yokoi was published from BOBOS PUBLISHING in Korea.